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Buying Opportunities at
Wine Auctions
By Tom DiNardo
As wine enthusiasts and dedicated collectors, we are
always looking for ways to acquire rare or harder to find vintage
wines. We scour our favorite wine shops and super discount
retailers; maybe we even join a wine club, always looking for that
ever evasive vintage hidden treasure. Sometimes we succeed, but more
often than not, we don’t. Have you considered buying wine at wine
auctions?
Believe it or not, wine auctions can offer some real buying
opportunities. It is not uncommon for many wine auctions to offer
“sleeper lots,” or those wines that are flying low under the radar
of public awareness and perception. Sometimes it is just a matter of
timing, and a great buying opportunity comes up immediately and then
disappears just as fast with the loud report of the auctioneer’s
gavel and his hallmark word: “Sold,” being spoken from the auction
block.
Sure, some wines sell for astronomical prices at wine auctions.
As a professional auctioneer, I can attest to this personally.
During May 2005, I participated as an auctioneer in a retail wine
auction where we set five world records for price of wine sold at
auction. Though record prices may be achieved at certain wine
auctions, this still does not mean that great buying opportunities
do not exist or present themselves at those very same wine auction
venues. One bidder walked away with four bottles of 1985 Cakebread
Cellars Cabernet for only $125.
The most common types of wine auctions exist with brick and
mortar retail wine auction houses and also with online retail wine
auctioneers. Your better values can be found in these venues. They
will almost always utilize “reserve bids” or opening bid amounts, so
don’t be disappointed if the auctioneer does not accept a lowball
bid offered under his stated reserve bid.
Charity wine auctions may also promote some incredibly rare
wines, but you will usually pay a very high price as the charities
are the beneficiaries of these (usually more than generous) bids.
There are also some more esoteric wine auction venues such as
“industry wine auctions” (e.g.. The Wine Barrel Auction of Napa),
but you must be employed in the wine industry in order to
participate in these wine auctions.
Your knowledge of wine and current wine market prices will
undoubtedly help you to spot those bargains at the wine auctions in
which you choose to participate. Always attend the preview. This
will help you to assess the quality of the wines on which you might
bid.
What else can you do to find those diamonds among the rhinestones
during the auction?
- Listen to the auctioneer. The auctioneer will go to
certain lengths, even telling the bidders “this is a true bargain
and value”, in order to sell a wine lot, rather than “pass” a wine
lot over the auction block without selling it. The auctioneer
wants to keep his “items sold” percentage higher, rather than
lower by “passing” a lot.
- Attend the start of the wine auction. It is not
uncommon to find a few bargains at the very beginning of the
auction, while the bidders are still acclimating to the auctioneer
and auction venue.
- Stay through the end of the wine auction. The bulk of
buying opportunities exists toward the end of the auction when the
crowd thins out and the bulk of showcase wines have been
previously sold. Auctioneers tend to fear this time period, with
the balance of power becoming more equalized between auctioneer
and bidder, as the vultures are often seen circling overhead.
I recently purchased an eleven-bottle lot of Washington wines at
a wine auction in Chicago for $375. All of the wines in this auction
lot consisted of “library stock” from vintners such as L'Ecole 41,
Leonetti, Quilceda Creek, and Woodward Canyon. The average cost of
each bottle was $34.09, which any Washington wine collector would
acknowledge as a great deal. For those of you who remember that
infamous laugh of the 1960’s Hanna Barbera cartoon character, “Mutley”,
well that was me, laughing on the plane all of the way back home to
Washington with her native wines in tow.
Happy Bidding!
Tom DiNardo is a licensed
professional auctioneer, writer, and an avid wine collector. You may
reach Tom through his web site
www.DiNardoandLordAuctioneers.com.
© 2005 Tom DiNardo – All Rights Reserved. |
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